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10 Tips for Creating Accessible Videos for Visually Impaired

Want to make your videos work for the 2.2 billion people worldwide with vision problems? Here's what you need to know:

FeatureWhat to DoWhy It Matters
Audio DescriptionNarrate what's happeningExplains visual elements
Clear Voice-OverKeep background noise lowMakes content easy to hear
High ContrastUse 4.5:1 ratio minimumMakes text readable
Player ControlsAdd keyboard navigationLets everyone use the player
TranscriptsInclude full text versionWorks with screen readers

Quick tips to get started:

Do ThisDon't Do This
Add pauses for descriptionsUse auto-play
Name speakers before they talkUse low contrast
Describe on-screen actionHave quick scene changes
Include keyboard controlsSkip transcripts
Test with screen readersForget audio descriptions

Why this matters:

  • 12 million Americans over 40 have vision issues

  • ADA requires accessible videos

  • Makes content usable for everyone

  • Helps avoid lawsuits and fines

Want the full details? Keep reading for step-by-step instructions, tools, and expert tips to make your videos work for all viewers.

Related video from YouTube

What Visually Impaired Viewers Need

Here's what people with vision problems deal with when watching videos - and what they need to follow along.

Common Vision Issues

Different vision problems affect how people watch videos in specific ways:

Vision ProblemImpact on Video ViewingPercentage Affected
Central Vision LossCan't see faces or read text in middle of screen20/70 or worse
Peripheral Vision LossMiss action at screen edges20° or less field
Blurred VisionText and details appear fuzzy20/200 or worse
Light SensitivityScreen glare causes discomfortVaries
Color Vision IssuesCan't distinguish certain color combinationsVaries

Video Viewing Barriers

These are the biggest challenges:

BarrierImpactSolution Needed
Text on ScreenCan't read titles, captions, or graphicsAudio description of text
Fast Scene ChangesMiss key visual informationSlower pacing, clear descriptions
Complex Visual ElementsCharts and graphs hard to understandVerbal explanation of data
Multiple SpeakersCan't tell who's talkingClear speaker identification
Background ActionMiss important visual contextDescription of key movements

Required Accessibility Standards

The W3C's WCAG guidelines say you MUST include:

FeatureRequirementPurpose
Audio DescriptionNarrate visual elementsExplain what's happening on screen
High Contrast4.5:1 ratio minimumMake text readable
Pause ControlAllow stopping/startingGive time to process information
Speed OptionsAdjustable playbackHelp viewers follow content
Text AlternativesAll visual info in textSupport screen readers

Here's something most people don't know: 90% of information that goes to our brains is visual. So when someone can't see well, they miss A LOT of content. That's why good audio descriptions and clear verbal explanations aren't just "nice to have" - they're essential for understanding.

10 Ways to Make Videos More Accessible

Here's how to create videos that EVERYONE can enjoy:

FeatureImplementationImpact
Clear AudioKeep background noise 20dB below speechMakes it easy to hear what's being said
PausesAdd 2-3 second gaps between dialogueGives breathing room for descriptions
Speaker IDName speakers before they talkHelps follow who's saying what
Visual NarrationDescribe what's happening on screenMakes sure nothing gets missed
Screen LayoutKeep text away from caption areasStops text from getting jumbled

Make Your Voice-Over Crystal Clear

Want better voice-overs? Here's what to do:

  • Put a pop filter on your mic

  • Keep 6-8 inches from the mic

  • Talk at a normal pace (150-160 words/minute)

  • Say each word clearly (but don't go overboard)

Tell People What They're Seeing

What to DescribeWhenExample
SettingNew scene starts"In a dark office"
MovementKey actions"Sarah grabs the phone"
On-Screen TextCharts or titles show up"Sales are going up on the graph"
Time ChangesBetween scenes"3 hours pass"
Non-Verbal StuffImportant gestures"Tom nods yes"

Pick the Right Video Player

Your player NEEDS these features:

  • Works with keyboard shortcuts

  • Plays nice with screen readers

  • Doesn't start by itself

  • Lets people change the speed

  • Has easy-to-see controls

Use Colors That Pop

WhatHow MuchWhy
Text on backgrounds3:1 contrastSo people can read it
Key elements4.5:1 contrastMeets WCAG AA rules
ButtonsHigh contrastEasy to find
Text16px or biggerEasy to see

Put Your Video in Order

Make your video flow like this:

  • Start by saying what's coming

  • Split it into clear chunks

  • Keep each scene for 3+ seconds

  • Wrap up with the main points

Tools like Video Tap can add captions and make text versions that work with screen readers. This helps MORE people watch and understand your videos.

Helpful Tools and Resources

Here's what you need to make your videos accessible:

Tool TypePopular OptionsWhat You Get
Audio DescriptionYouDescribe- Free for YouTube videos - Cloud storage - Works with Google accounts
Pro Services3Play Media- Meets WCAG 2.0 AA standards - Keep your existing files - Works with most video platforms
Testing ToolsWAVE, axe- Checks accessibility rules - Add to your browser - Instant feedback

Audio Description Made Easy

Want to add audio descriptions to YouTube videos? YouDescribe makes it simple:

  • Connect with your Google account

  • Save your work in the cloud

  • Add descriptions when the video pauses

  • Use it with any YouTube video

Check Your Work

What to TestLook ForTool Options
Screen ReaderCan you play and move around?JAWS, NVDA
ColorsCan you read the text?WebAIM Contrast Checker
KeyboardDo controls work?Test it yourself
CaptionsAre they correct?Video player tools

When to Get Help

Call in the pros if you:

  • Must meet WCAG 2.0 AA rules

  • Have lots of videos

  • Face legal requirements

  • Don't have the skills in-house

CompanyPerfect ForWhat They Do
3Play MediaBig video collections- Top-notch descriptions - Meets legal rules - Fast delivery
UserWayWebsite fixes- ADA ready - Section 508 compliant - WCAG friendly
Video TapContent changes- AI captions - Makes blog posts - Social media ready
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Using Video Tap for Accessibility

Video Tap uses AI to transform videos into different formats that work for everyone. Here's what it does:

FeatureWhat It Does
Auto-SubtitlesMakes accurate captions in real-time
Blog PostsConverts videos into text articles
Social ClipsCreates short segments from long videos
Quick SummariesGives you the key points in text

The platform makes videos work better for ALL users:

FeatureWhy It Matters
Text VersionsWorks with screen readers
Short ClipsMakes content easier to digest
Format OptionsLets users pick how they want to consume content
AI CaptionsGives you word-for-word accuracy

When you upload a video to Video Tap, it gets to work:

  • Adds captions automatically

  • Turns your video into a blog post

  • Makes social media-ready clips

  • Creates a text summary

That means your audience can:

  • Read the content instead of watching

  • Listen to bite-sized clips

  • Use screen readers with the text version

  • Choose how they want to consume your content

Think of Video Tap like a Swiss Army knife for your videos - it gives you all the tools you need to make your content work for EVERYONE.

Key Tips to Remember

Here's how to make your videos work for everyone:

StepWhat to DoWhy It Matters
1. AudioUse clear voice-over, cut background noiseHelps viewers focus
2. CaptionsAdd synced text (12px+ sans serif)Makes content clear
3. ColorsPick high-contrast colors (3:1 ratio)Makes text pop
4. ControlsAdd keyboard + screen reader supportLets everyone navigate
5. TestingCheck with real toolsCatches problems

Want to know what NOT to do? Here are the biggest problems:

ProblemWhy It's BadHow to Fix It
Auto-playConfuses viewersAdd play button
Poor contrastCan't read textBoost contrast to 3:1+
Quick flashesCan trigger seizuresMax 3 flashes/second
No keyboard useBlocks accessAdd keyboard controls
No transcriptBlocks screen readersInclude full text

Here's what WCAG wants you to do:

FeatureBasic (Level A)Better (Level AA)
CaptionsMust have themMust sync perfectly
Audio DetailsBasic descriptionFull description
Video ControlsKeyboard worksScreen readers work
ColorsBasic contrast3:1+ ratio

Want better results? Get feedback from people who use screen readers. They'll spot things your tools miss.

Here's a fact: 15% of people have disabilities. Making videos work for them isn't optional - it's smart business.

Wrap-Up

Videos need to work for everyone - it's not optional. The numbers tell the story: 15% of people have disabilities and 4.6% of adults deal with serious vision problems. That's why accessible videos matter.

Here's what accessible videos do:

Impact AreaResults
Reach228 million U.S. video viewers can access content
LegalMeets ADA and Section 508 requirements
SearchBetter indexing through transcripts
UsageWorks in noisy places or poor connections

Want to stay on top of accessibility? Here's a simple tracking system:

Weekly CheckMonthly CheckQuarterly Check
Test captionsUpdate playersReview standards
Check contrastFix reported issuesGet user feedback
Add transcriptsUpdate descriptionsCheck new tools

Let's look at who needs accessible videos:

GroupPercentageNeed
Color vision issues7%High contrast
Vision difficulties4.6%Audio descriptions
General audience85%Want more video

Bottom line: Build accessibility into your videos from the start. It costs less money and time than fixing problems later. And the best part? More people can watch your content right away.

Think of it this way: accessible videos aren't just about following rules - they're about connecting with more viewers. Keep testing. Keep tweaking. And most importantly, keep listening to what your viewers say.

FAQs

How to make video accessible for visually impaired?

Here's what you NEED to know about making videos work for visually impaired people:

ElementPurposeImplementation
Audio DescriptionsTells viewers what's happeningSpeak during quiet moments
TranscriptsWritten versionWrite down everything said and shown
Player ControlsEasy to usePick players that work with keyboards
Voice-OverClear speakingTell viewers what's on screen

Want to make your videos better for visually impaired viewers? Here's what works:

StepActionWhy It Works
TranscriptsWrite it downWorks with screen readers
Audio DescriptionsTell the storyExplains what people see
Player ChoicePick the right toolsMakes watching easier
CaptionsAdd textHelps people with some vision
No AutoplayLet users hit playGives control to viewers

The numbers tell the story:

  • 12 million Americans over 40 have vision issues

  • 1 million can't see at all

  • The ADA says ALL videos need audio descriptions

Making videos accessible isn't just nice to do - it's something you MUST do. And with these steps, you can make it happen.

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