10 Best TikTok Hashtag Analytics Tools 2024

Looking to boost your TikTok game? Here's a quick rundown of the top hashtag analytics tools for 2024:

1. Keyhole: Real-time tracking, influencer analytics

2. Talkwalker: AI-powered social listening across platforms

3. Brand24: Sentiment analysis and real-time monitoring

4. RiteTag: Instant hashtag suggestions for content creators

5. Sprout Social: All-in-one social media management

6. TrackMyHashtag: Historical data analysis

7. Iconosquare: Scheduling and audience insights

8. Analisa: AI-driven profile analysis

9. Exolyt: Trend discovery and unlimited tracking

10. Video Tap: AI video repurposing for cross-platform use

Related video from YouTube

Quick Comparison

Choose based on your needs: real-time data, cross-platform capabilities, or TikTok-specific insights. Consider your budget and required features when picking a tool.

1. Keyhole

Keyhole is a top-notch tool for mastering TikTok hashtags. It's a social listening and analytics platform that's been around since 2013, and it's become a favorite for marketers and content creators who want to track and measure how their TikTok hashtags are performing.

What makes Keyhole stand out? Real-time analytics. You can keep an eye on specific hashtags, keywords, and even accounts across different social media platforms, including TikTok. This is huge for staying on top of what's trending and seeing how your hashtag strategies are working right away.

Keyhole gives you a ton of detailed info about your hashtags. We're talking:

• How many people you're reaching

• How much engagement you're getting

• Who's interacting with your content

• Which influencers are using your hashtag

• Other hashtags and keywords that are related

All this data helps you fine-tune your TikTok game. Imagine launching a hashtag campaign and watching in real-time how different audience groups are responding. That's the kind of insight Keyhole gives you.

But wait, there's more. Keyhole is great for tracking entire campaigns from start to finish. You can set up custom trackers, watch how things are going, and create reports to show your boss or clients.

If you're into influencer marketing on TikTok, Keyhole's got you covered there too. It helps you find influencers who are already using hashtags in your niche, making it easier to find the right partners.

Now, Keyhole isn't cheap. While they don't list prices on their website, word on the street is that plans start at $89 a month, with extra costs for tracking specific campaigns. It's probably a better fit for bigger businesses or marketing agencies that need deep, platform-specific insights.

One cool thing about Keyhole is that it works across multiple social media platforms. So if you're running campaigns on different channels, you can get a big-picture view of how everything's performing.

But it's not all sunshine and rainbows. Some users have reported issues with data accuracy, especially when it comes to influencer metrics. As one user put it:

Despite this hiccup, many marketers still find Keyhole super useful for TikTok hashtag analytics. It's easy to use, and the graphs look great, which makes it simpler to spot trends even if you're not a data whiz.

In the fast-moving world of TikTok, where trends come and go in the blink of an eye, a tool like Keyhole can give you an edge. By providing real-time insights into how your hashtags are performing, how far your campaigns are reaching, and how your audience is engaging, Keyhole helps you make smart decisions and get the most out of your TikTok strategies.

2. Talkwalker

Talkwalker isn't just another TikTok hashtag tracker. It's a full-blown social media command center.

Here's what makes Talkwalker stand out:

1. It's not TikTok-only. Their Free Social Search tool tracks mentions across social media, news, forums, and even podcasts.

2. It speaks your language. Literally. With 186 languages supported, you won't miss global chatter about your brand.

3. It digs deep. You get metrics on buzz, engagement, sentiment, and reach. This isn't surface-level stuff.

4. It spots trends in real-time. See what themes are hot right now related to your hashtags.

5. It finds influencers. Get a list of top voices discussing your hashtag. Perfect for finding collab partners.

6. It lets you compare. Put up to four hashtags head-to-head. Great for figuring out which ones to push in your next campaign.

But Talkwalker's real superpower? Making data useful. Their AI can even recognize images related to your brand on TikTok. That's huge on a platform where visuals rule.

Talkwalker's got a solid user base too. With 527 customers across 10 countries, it's beating out competitors like Keyhole (134 customers).

It's not all sunshine, though. Some users say there's almost too much data. And there can be lags. Plus, they don't list prices publicly, which usually means "expensive".

But if you're serious about TikTok, Talkwalker's features are hard to beat. It spots trends, maps competitor hashtags, and finds engaging content better than basic tools.

In TikTok's fast-moving world, Talkwalker's real-time insights could be your secret weapon. Whether you're planning a viral hit or looking for the perfect influencer, it gives you the data to make smart moves.

3. Brand24

Brand24 isn't your average social media tracker. It's a powerhouse for TikTok analytics that's turning heads in the industry.

What makes Brand24 stand out? It tracks hashtags across multiple platforms, including TikTok, in real-time. You're not just getting a TikTok snapshot - you're seeing how your hashtags perform across the entire social media landscape.

Here's what Brand24 brings to the table:

Deep Dive Analytics: Brand24 goes beyond simple mention counting. It gives you the nitty-gritty on social media reach, sentiment analysis, and exact hashtag usage numbers. This level of detail is key for understanding your TikTok campaigns' real impact.

AI-Powered Insights: The platform uses AI to crunch the numbers for you. You're not drowning in data - you're getting actionable insights to shape your TikTok strategy.

Anomaly Detection: Brand24's Anomaly Detector is a game-changer. It spots sudden spikes in brand mentions and explains why. Imagine launching a TikTok challenge and knowing exactly when and why it blew up.

Wide-Ranging Monitoring: Brand24 casts a wide net, catching both tagged and untagged mentions across TikTok, Instagram, LinkedIn, YouTube, and more. You're not missing any part of the conversation about your brand.

Here's a real-world example:

This kind of data is gold for event organizers and marketers trying to gauge their TikTok impact.

But Brand24 isn't just about big numbers. It's about making those numbers work for you. You can set up automated reports, making it easy to track your TikTok performance over time and share insights with your team.

One of the most valuable features for TikTok marketers? Brand24 helps you discover trending hashtags and influencers in your niche. This can save you tons of time when planning your next TikTok campaign or looking for collaboration opportunities.

Now, let's talk price. Brand24 isn't the cheapest option out there:

• Individual plan: $119/month (track up to 3 keywords)

• Team plan: $159/month

• Pro plan: $239/month

Despite the cost, many users say Brand24's features are worth the price. Users often praise the platform's ease of use and helpful customer service across all plans.

In the fast-paced world of TikTok, where trends can explode overnight, Brand24 can give you a serious edge. By providing real-time insights and AI-powered analysis, it helps you stay ahead of the curve and make data-driven decisions about your TikTok strategy.

4. RiteTag

RiteTag is shaking up the TikTok scene with its smart hashtag suggestions. It's not just another hashtag tool - it's your secret weapon for boosting content visibility.

What makes RiteTag stand out? It dishes out hashtag ideas for images, texts, and videos in real-time. And it does this on both your phone and computer. But here's the kicker: it uses up-to-the-minute hashtag engagement data. So you're not just getting popular hashtags, you're getting the ones that are hot right now.

Let's break down why RiteTag is becoming a favorite for TikTok hashtag analysis:

Speed Demon: RiteTag spits out hashtags in 1.8 seconds flat. Perfect for those spur-of-the-moment TikTok ideas.

Eye for Detail: It can suggest hashtags based on what's in your images. That's huge for TikTok, where visuals are king.

Plays Well with Others: RiteTag isn't a one-trick pony. It works smoothly with Twitter, Facebook, Hootsuite, and Buffer too. Handy if you're juggling multiple platforms.

Fresh Data: RiteTag serves up the latest trending hashtag info. Check out these recent hot hashtags:

This real-time intel helps you ride the wave of what's trending.

Compare and Contrast: RiteTag lets you size up different hashtags side by side. It's like having a personal hashtag coach for your TikTok strategy.

Hashtag Toolbox: Save sets of hashtags for later. It's a time-saver for TikTok creators who stick to certain themes or series.

Now, RiteTag isn't just for TikTok. But that's not a bad thing - it's great if you're active on multiple platforms.

Price-wise, RiteTag starts at $15 a month, or $49 for a year. It might seem a bit steep compared to free options, but the insights and time you save could make it worth every penny.

RiteTag's CEO, Saul Fleischman, puts it this way:

Bottom line: If you're serious about upping your TikTok game, RiteTag's combo of speed, visual smarts, and fresh data could be just what you need. It's not just about being creative on TikTok - it's about being seen. And that's where RiteTag shines.

5. Sprout Social

Sprout Social isn't just another social media tool. It's a powerhouse for TikTok hashtag analytics and much more.

Here's what makes Sprout Social stand out:

1. Hashtag tracking across platforms

2. AI-powered hashtag generator

3. Deep social listening capabilities

4. Cross-platform analytics

5. Customizable reporting

But that's not all. Sprout Social digs deep into your hashtag data. It shows you which hashtags are linked to your brand and the context behind those connections.

Want to see Sprout Social in action? Check out these key features:

Now, Sprout Social isn't cheap. It starts at $99 per month. But for serious social media players, it's worth every penny.

Don't just take our word for it. Here's what Michelle Kauk, Founder & President of Mode Public Affairs, says:

Sprout Social goes beyond hashtags. It's a full-suite social media management tool. You can schedule content, track engagement, and even get AI-generated captions for your TikTok videos.

But it's not perfect. Some users find it overwhelming with all its features and data. And while it supports TikTok, it's not as TikTok-focused as some other tools.

Is Sprout Social right for you? If you're serious about your social media game and want an all-in-one solution, it might just be your new best friend.

sbb-itb-f396625

6. TrackMyHashtag

TrackMyHashtag started as a Twitter tool but now packs a punch for TikTok hashtag tracking. It's not just another analytics platform - it's an AI-powered hashtag detective.

Here's why TikTok marketers are taking notice:

Real-Time Data: TrackMyHashtag keeps you in the loop with instant hashtag performance updates. On TikTok, where trends move at lightning speed, this is crucial.

Historical Insights: The tool digs deep, offering data all the way back to 2006. While TikTok wasn't around then, this long-term view can uncover trends that might shape your TikTok strategy.

Spy on Competitors: Want to know what hashtags your rivals are using? TrackMyHashtag has got you covered. This feature helps you stay one step ahead in your niche.

Find Influencers: The platform spots key influencers using your hashtags. For TikTok marketers, this could lead to game-changing partnerships.

But does it deliver? Let's look at the numbers:

These stats suggest TrackMyHashtag has built a solid following. Users seem to love its features and user-friendly design.

Bodamer T., a Foreign Language and Localization Administrator, says:

Many users agree, finding the tool key to fine-tuning their social media game, including on TikTok.

But it's not all sunshine and rainbows. Some users have mentioned annoying pop-ups in the interface. However, most feel the insights gained outweigh this small hiccup.

For TikTok marketers looking to boost their hashtag strategy, TrackMyHashtag offers a powerful toolkit. Its real-time data, historical context, and competitor insights can help craft a winning TikTok approach. While it requires some investment in time and money, the potential boost in engagement and reach makes it worth considering for serious TikTok marketers.

7. Iconosquare

Iconosquare has stepped up its game in TikTok hashtag analytics. It's not just for Instagram anymore - now it's a go-to for TikTok creators and marketers alike.

What's the big deal? Iconosquare's Tiklytics tool. It digs deep into hashtag metrics, showing you growth rates, views, and how hashtags are being used. It's like having a crystal ball for your TikTok strategy.

But here's where it gets interesting: Iconosquare tracks hashtag performance over time. Want to know how that Christmas hashtag did last year compared to this year? Iconosquare's got you covered.

And if you're nosy about your competitors (who isn't?), Iconosquare lets you peek at their hashtag game too. It's all about staying one step ahead, right?

Now, let's talk money:

Sure, it's not pocket change, but compared to Sprout Social's $249 per month, it's a steal.

Here's a cool feature: automated reports. No more spending hours crunching numbers - Iconosquare does it for you. Your boss will think you're a TikTok wizard.

But Iconosquare isn't just about hashtags. It gives you the full picture of your TikTok performance. Followers, engagement, content performance - it's all there.

Nervous about committing? Don't be. Iconosquare offers a 14-day free trial. That's plenty of time to test drive and see if it's your cup of tea.

Now, I'll be honest - Iconosquare can be a bit overwhelming at first. There's a lot to take in. But they've got your back with tutorials and customer support.

In the fast-paced world of TikTok, Iconosquare keeps up. Their real-time analytics help you spot trends as they happen. No more jumping on bandwagons after they've left the station.

Bottom line? If you're serious about TikTok, Iconosquare is worth a look. It's got the tools, the insights, and the price point to make it a top contender in 2024.

8. Analisa

Analisa.io is shaking things up in the TikTok analytics world. It's not your average social media tool - it's a full-blown AI-powered platform for TikTok hashtag analysis and more.

What makes Analisa special? It's like a Swiss Army knife for TikTok marketers. You're getting way more than just hashtag stats.

Here's what Analisa offers:

Hashtag Analysis: Dig into any TikTok hashtag. Want to know how #dancechallenge is doing? Analisa shows you real-time data on engagement, views, and trends.

Audience Insights: It's not all about hashtags. Analisa gives you the lowdown on follower demographics - age, gender, location. This stuff is gold for targeting your content.

Competitor Watch: Keep an eye on your TikTok rivals. Analisa lets you check out their hashtag strategy, giving you an edge.

Content Breakdown: Ever wonder why some of your TikToks blow up while others flop? Analisa's tools help you figure out what makes a TikTok successful.

Analisa isn't just for big companies. They've got plans for different needs:

Is it worth it? The numbers say yes. Users report big improvements in their TikTok game after using Analisa. One e-commerce brand saw their engagement jump 150% after tweaking their hashtag strategy based on Analisa's data.

Don't just take my word for it. Here's what a TrustRadius user said:

Analisa is super user-friendly. You don't need to be a data whiz to understand your TikTok analytics. It presents complex info in an easy-to-get format, making it great for all kinds of businesses.

One cool feature? You can export reports to PDF or CSV. This is perfect when you need to show off your TikTok wins to bosses or clients.

In the fast-moving TikTok world, where trends come and go in a flash, Analisa gives you the insights to stay ahead. It's not just about counting hashtags - it's about getting your audience and making content that clicks.

Is Analisa perfect? Nope. Some users want more advanced stuff in the cheaper plans. But for most TikTok marketers looking to step up their hashtag game, Analisa offers a solid mix of features, ease of use, and value.

9. Exolyt

Exolyt is shaking up the TikTok analytics game with its hashtag analysis features. It's not just another metrics tool - it's a deep dive into what makes TikTok tick.

Here's what Exolyt brings to the table:

• Average views per hashtag post

• Engagement rates breakdown

• Growth trends

• Related hashtags and their stats

For TikTok creators and marketers, this is gold.

But Exolyt's real superpower? Tracking hashtag challenges in real-time. Take the #TikTokMadeMeBuyIt challenge in early 2024. Exolyt users watched it explode:

That's the kind of data that can make or break a TikTok strategy.

And then there's "Hashtag Velocity." It's like a crystal ball for TikTok trends, showing you what's about to blow up before it does. For brands wanting to ride the wave of viral trends, this is huge.

But Exolyt isn't just throwing numbers at you. It's giving you the story behind those numbers:

• Best posting times for specific hashtags

• Top creators for each hashtag

• Content themes that work best

It's not about chasing trends blindly - it's about crafting smart, data-driven strategies.

Now, Exolyt isn't cheap. Plans start at $29 a month. But for many users, the insights are worth every penny.

One thing to note: Exolyt can be a bit overwhelming at first. There's a lot of data to wrap your head around. But they offer tutorials and support to help you get up to speed.

In the fast-paced world of TikTok, where trends come and go in the blink of an eye, Exolyt gives you the edge. It's not just about keeping up - it's about staying ahead.

10. Video Tap

Video Tap isn't your typical TikTok hashtag tool. Instead, it's an AI-powered platform that can supercharge your TikTok content strategy. Here's the scoop:

Video Tap takes your long videos and chops them into TikTok-sized bites. But that's not all:

• It auto-generates subtitles (perfect for silent scrollers)

• It can even turn your videos into blog posts and summaries

So, how does this help your TikTok hashtag game?

1. More content = more hashtag opportunities. One video becomes many TikToks, each with its own hashtag set.

2. Subtitles can include hashtags, boosting your discoverability.

3. You can create a consistent hashtag strategy across platforms.

But here's the catch: Video Tap doesn't do hashtag analytics. You'll need to pair it with other tools we've mentioned to track performance.

A few things to note:

• Pricing isn't public (likely custom-based)

• Better suited for bigger brands or agencies

Bottom line: Video Tap is your content creation sidekick. Use it to whip up TikToks fast, then track those hashtags with dedicated analytics tools.

Tool Comparison Chart

Let's compare the top TikTok hashtag analytics tools for 2024. This chart will help you pick the right tool for your needs.

Each tool has its strengths. Keyhole is great for agencies needing deep analytics, while RiteTag helps creators find the right hashtags fast.

Sprout Social is perfect if you're juggling multiple social accounts. Exolyt, on the other hand, is all about TikTok.

Need to know what people are saying about your brand? Talkwalker's AI can help. Brand24 is your go-to for real-time monitoring.

Pricing varies a lot. Analisa has a free plan to get you started, while Talkwalker offers custom solutions for big companies. Think about what you need and what you can spend when choosing.

Key Points to Remember

Picking the right TikTok hashtag analytics tool can make a big difference in your social media game. Here's what you need to keep in mind:

Features: Go for tools that give you the full picture. Take Keyhole, for example. It dishes out real-time stats, influencer data, and custom reports. Price tag? $89/month. That's the kind of detail agencies and brands need to nail their TikTok strategy.

User-Friendly: RiteTag is a standout here. It's easy to use and gives you hashtag ideas and performance data on the fly. At $49/month, it's a go-to for content creators who need quick, useful insights.

Works with Other Platforms: If you're juggling multiple social media accounts, check out Sprout Social. For $99/user/month, you get TikTok analytics plus management for other platforms. Perfect for marketing teams handling various social channels.

Up-to-Date Data: On TikTok, trends can blow up overnight. You need fresh data. Exolyt, starting at €49/month, is great for this. It gives you the latest scoop on trending content and hashtag performance.

Cost: Some tools, like Analisa, offer free plans to get you started. Others, like Talkwalker, have custom enterprise options. Think about what you need and what you can spend before you commit.

Special Features: Look for tools that offer something extra. Video Tap, for instance, uses AI to turn long videos into TikTok-friendly clips, complete with auto-generated captions. That's a neat trick to boost your TikTok strategy.

Related posts

• Best Times to Post Videos on YouTube, TikTok 2024

• Social Media Video Metrics: Guide to Analytics

• Hashtag Strategy for Social Media 2024

• TikTok Hashtag Strategy Guide: 7 Tips [2024]